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	<title>Mom it Forward &#187; My Vintage Baby</title>
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		<title>Mom Creates Hip Children&#8217;s Clothing Line and Fights Juvenile Diabetes</title>
		<link>http://momitforward.com/mom-creates-hip-childrens-clothing-line-and-fights-juvenile-diabetes</link>
		<comments>http://momitforward.com/mom-creates-hip-childrens-clothing-line-and-fights-juvenile-diabetes#comments</comments>
		<pubDate>Sat, 22 Aug 2009 10:08:39 +0000</pubDate>
		<dc:creator>Jyl Johnson Pattee</dc:creator>
				<category><![CDATA[mom]]></category>
		<category><![CDATA[moms making a difference]]></category>
		<category><![CDATA[my world]]></category>
		<category><![CDATA[Children's Clothing]]></category>
		<category><![CDATA[My Vintage Baby]]></category>

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		<description><![CDATA[<p>Jessica Wiswall doesn&#8217;t even know how to sew.</p>
<p>This is amazing considering she created<a href="http://www.myvintagebaby.com"> My Vintage Baby </a>- a line of children&#8217;s clothing she says are, &#8220;a piece of yesterday designed for the hip child of today.&#8221;</p>
<p><img class="alignleft size-full wp-image-2289" title="MyVintageBaby1" src="http://momitforward.com/wp-content/uploads/2009/08/MyVintageBaby11.jpg" alt="MyVintageBaby1" width="150" height="225" />A former marketing &#8230;</p>]]></description>
			<content:encoded><![CDATA[<p>Jessica Wiswall doesn&#8217;t even know how to sew.</p>
<p>This is amazing considering she created<a href="http://www.myvintagebaby.com"> My Vintage Baby </a>- a line of children&#8217;s clothing she says are, &#8220;a piece of yesterday designed for the hip child of today.&#8221;</p>
<p><img class="alignleft size-full wp-image-2289" title="MyVintageBaby1" src="http://momitforward.com/wp-content/uploads/2009/08/MyVintageBaby11.jpg" alt="MyVintageBaby1" width="150" height="225" />A former marketing manager for Coca-Cola, Jessica chose to stay home with her children when she and her husband started a family. But in 2003, Jessica&#8217;s creativity began to overflow. She found herself designing one of a kind pieces of clothing for her daughter, Jaiden.  She would envision what she wanted and then ask a friend to help her actually create the piece.  She used chenille, hankies, aprons and and tablecloths to embellish the clothing.  Eventually, she couldn&#8217;t take her daughter out in the clothes without being stopped by admirers.</p>
<p>So, with the help of a few crafty and talented neighbors, her vision of beautiful, vintage clothing for kids became a reality.  Working from her own dining room and a neighbor&#8217;s garage, the designs Jessica pictured in her mind became a reality one piece at a time.</p>
<p>In the beginning, this creative mom of three had two goals: &#8220;to get in Neiman Marcus &#8211; we did it! and to be on Oprah &#8211; we are still trying!&#8221;</p>
<p><img class="alignright size-full wp-image-2290" title="MyVintageBaby3" src="http://momitforward.com/wp-content/uploads/2009/08/MyVintageBaby3.jpg" alt="MyVintageBaby3" width="150" height="225" />Her incredible tipping point occurred one day as she and her daughter were walking through Nordstroms.  Naturally, her daughter Jaiden was wearing one of her designs. The children&#8217;s apparel manager came rushing over, asking where she had bought Jaiden&#8217;s outfit &#8211; saying that the store simply <em>MUST </em>begin to carry them.  In a matter of days, Jessica was on a flight to Chicago to meet with the Nordstrom&#8217;s buyer.  And the rest, my friends, is history.</p>
<p><a href="http://www.myvintagebaby.com">My Vintage Baby </a>is now in almost 600 stores nationwide.  And Jessica is starting to shake things up a bit.  The company has a new business model: My Vintage Baby Direct &#8211; which will allow the women who adore this line of clothing to sell it directly to anyone who is interested.  This means lower prices, one-to-one interaction and,  the people doing the selling will know everything there is to know about the brand and designs &#8211; definitely a personal touch.</p>
<p><img class="alignleft size-medium wp-image-2291" title="JessicaFamily" src="http://momitforward.com/wp-content/uploads/2009/08/JessicaFamily-300x185.jpg" alt="JessicaFamily" width="300" height="185" />My Vintage Baby Direct &#8211; still in its trial stage,  will also allow Jessica to invest professionally in a charity close to her heart &#8211; the Juvenile Diabetes Research Foundation.  Three members of her family &#8211; her husband, her oldest son, Jackson and her daughter, Jaiden all live with Juvenile Diabetes. The family has been active with the charity in the past &#8211; including participating in the JDRF&#8217;s annual walk.</p>
<p>In addition to this, the company also supports Angel&#8217;s Attic in Grapevine, Texas with clothing donations whenever they can.</p>
<p><a href="http://www.myvintagebaby.com">My Vintage Baby </a>carries girls clothing size 0M-10, boys clothing 0M- 10, maternity tees, diaper bags and blankets.</p>
<p><em><img class="alignleft size-full wp-image-2292" title="danielle s 031awfixRESUMEPIC" src="http://momitforward.com/wp-content/uploads/2009/08/danielle-s-031awfixRESUMEPIC4.jpg" alt="danielle s 031awfixRESUMEPIC" width="120" height="181" />About the Author: Danielle Smith is a mommy to two smart and sassy small people, as well as the founder and primary author of </em><a href="http://www.extraordinarymommy.com/blog"><span style="COLOR: #e77433"><em>ExtraordinaryMommy.com</em></span></a><a href="http://www.extraordinarymommy.com/blog"><span style="COLOR: #e77433"><em>.</em></span></a><em> You can catch her hosting a brand new live show, </em><a href="http://www.momtv.com/TheSpinCycle.html"><span style="COLOR: #e77433"><em>The Spin Cycle</em></span></a><em>, on MomTV.com every Wednesday at 9pmEST. She also hosts a show on Blog Talk Radio and contributes to </em><a href="http://www.whymomsmatter.com/"><span style="COLOR: #e77433"><em>WhyMomsMatter</em></span></a><em>. Danielle is thrilled to be contributing to MomItForward as ‘giving back’ has always been an important part of who she is and what she hopes to teach her children.</em></p>
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