#gno information!
by Jyl Johnson Pattee on May 20th, 2009 | 5 Comments »
The chatter on last night's #GNO made my head spin. I think I'm still recovering from the stimulating and informative discussions on how brands are tapping into Social Media Moms as we enter the "New Age of Brand Evangelists." Clearly, there's a lot to talk about when it comes to…
Read the full article...
#gno information!
by Jyl Johnson Pattee on May 17th, 2009 | 18 Comments »
Did you know that moms control 80% of household spending for a whopping 1.7 TRILLION (yah, you "heard" me right, TRILLION) dollars in annual spending. Furthermore, there is somewhere around 86 MILLION moms in the US alone.
What does all this mean? Data supports that moms have influence. And now,…
Read the full article...