RSVP: Marketing to Women & Moms Using Social Media Part II—The Brand’s Perspective
Ever wonder what it would be like to be a brand representive—a “Wal-Mart 11 mom,” a “Hanes mom,” or a “Fishful Thinking Faculty Member or Ambassador”? Curious about what mom-involved campaigns include, how these moms are selected, and why businesses are finding it so advantageous to involve them not only up front in focus groups, but as representatives for an extended period of time. 
What are the results businesses are getting from these campaigns, how does the mixture of moms and social media help them get the word out faster, better than traditional advertising?
You can learn the answer to these and many more questions by joining us here this Tuesday night.
- What: Girl’s Night Out (What’s GNO? Click here to find out!)
- When: Tuesday, May 26, 9-11 p.m. EDT
- Where: Tweet Grid (use #gno hashtag)
- Topic: Marketing to Women and Moms Using Social Media (from the Brand’s perspective)
- Who: @barbarajones (from One2One Network), @johnflandrews (formerly of Wal-Mart and now of MARS Advertising, @levitanl (from Mr. Youth), @lindsaylebresco (from Graco), @mattyb123 (from Mr. Youth)
- RSVP: Use Mr. Linky below (enter the twitter URL and your twitter ID (e.g., http://twitter.com/jyl_momIF). If you would like to include your blog, please enter it next to your name. Make sure to include your twitter URL in the URL line. Please do not enter your blog URL there.
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24 Responses to “RSVP: Marketing to Women & Moms Using Social Media Part II—The Brand’s Perspective”
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Classy Mommy on May 26, 2009 5:05 am
I can’t wait for this awesome panel!
Moms Who Blog » Party All Night with #GNO on May 26, 2009 7:07 am
[...] Some returned minutes later, while others vowed to return Tuesday (May 26) for the next conversation: Marketing to Women and Moms Using Social Media Part II –The Brand’s Perspective. [...]
Chris on May 26, 2009 10:10 am
I’ll be there. This will be my 2nd time. Needed the 1st time to figure everything out! lol
Bonnie Irving on May 26, 2009 1:01 pm
I didnt see a link for this! I will be her for this! May be a little late… I am Jumping into Internet Marketing.. and i need all the Help I can get!
Eve @arewethere on May 26, 2009 1:01 pm
I can’t wait!
Krista Parry on May 26, 2009 1:01 pm
Great lineup Jyl! Thanks for putting this together. Hopefully Baby Jack will let his mama participate!
Andreah on May 26, 2009 2:02 pm
Last time was my first GNO and it was rockin’! I can’t wait for tonight =)
Kevin Burke on May 26, 2009 2:02 pm
Looking forward to it.
Dawn @ My Home Sweet Home on May 26, 2009 3:03 pm
This sounds great, but I don’t see the Mr. Linky.
Savor on May 26, 2009 3:03 pm
I do not see Mr. Linky..hum….
Nessa on May 26, 2009 3:03 pm
This will be my first official time. The last time I tried, it was over before I’d managed to follow everyone on the list!
Where is the Mr. Linky? I RSVP’d already, but can’t find it to follow everyone?
Shannon on May 26, 2009 3:03 pm
Yeah I can’t wait!
Tina - MadHatterMom on May 26, 2009 3:03 pm
Looking forward to tonight! I got so much great info last week this week should be just as fun..
melissa on May 26, 2009 4:04 pm
i’ll be there!! *blushes* i can’t find the mr. linky to rsvp tho…
Crystal @ Simply Being Mommy on May 26, 2009 4:04 pm
I guess since Mr. Linky isn’t working do we RSVP here?
This will be my first #gno party and I’m not sure what to do.
Stacey @ Tree, Root, and Twig on May 26, 2009 5:05 pm
I will be there for as long as possible!
@treerootandtwig
-Stacey
Brandie on May 26, 2009 5:05 pm
I’m RSVP’ing – can’t wait!
madly59 on May 26, 2009 6:06 pm
No blog yet, but am wanting to learn how to start one up. madly59
Melanie on May 26, 2009 6:06 pm
Popping it before book club.
@ADramaticMommy
twitter.com/adramaticmommy
erica mueller on May 26, 2009 6:06 pm
http://twitter.com/ericamueller
Katie on May 26, 2009 6:06 pm
Mr. Linky seems to be down everywhere, just RSVPing late but I’ve been reading.
http://twitter.com/KTnestingspot
Busy Mom on May 26, 2009 7:07 pm
No Mr. Linky? Oh well. Hello there!
Naomi on May 26, 2009 7:07 pm
@superdumb
Is Mr Linky on the fritz again?
Twitter Trackbacks for RSVP: Marketing to Women & Moms Using Social Media Part II—The Brand’s Perspective :Mom it Forward [momitforward.com] on Topsy.com on August 29, 2009 12:12 am
[...] RSVP: Marketing to Women & Moms Using Social Media Part II—The Brand’s Perspective :Mom it F… momitforward.com/rsvp-marketing-to-women-moms-using-social-media-part-ii%E2%80%94the-brands-perspective – view page – cached #RSS 2.0 RSS .92 Atom 0.3 Mom it Forward » RSVP: Marketing to Women & Moms Using Social Media Part II—The Brand’s Perspective Comments Feed Mom it Forward What Is Mom It Forward? Handmade Pillows Comfort Mothers Who Suffer Early Pregnancy Loss From a Spider Bite to Leukemia—Mom’s Plight in Dealing With 3YOs Cancer Battle — From the page [...]