me • biz, tech, & social media • lifestyle • hobbies-me time
by Lior Levin on February 3rd, 2012 | No Comments »
Social media marketing is pervasive and popular, but is it really effective? Will a business’s investment of time and money in social media campaigns really provide a return beyond winning a popularity contest on a blog, Facebook, or Twitter?
According to a number of recent surveys and reports, social…
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me • biz, tech, & social media • lifestyle • hobbies-me time
by Earl Bowser on November 30th, 2011 | No Comments »
You probably have heard the term "social media" and you may be well-versed in using social media. If you’re a small business owner however, chances are you’re not. According to InfoGraphic, “many small business[sic] reported being overwhelmed by social media, with typical frustrations including having too many different social…
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#gno information!
by Jyl Johnson Pattee on May 25th, 2009 | 22 Comments »
Ever wonder what it would be like to be a brand representive—a "Wal-Mart 11 mom," a "Hanes mom," or a "Fishful Thinking Faculty Member or Ambassador"? Curious about what mom-involved campaigns include, how these moms are selected, and why businesses are finding it so advantageous to involve them not only…
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#gno information!
by Jyl Johnson Pattee on May 20th, 2009 | 5 Comments »
The chatter on last night's #GNO made my head spin. I think I'm still recovering from the stimulating and informative discussions on how brands are tapping into Social Media Moms as we enter the "New Age of Brand Evangelists." Clearly, there's a lot to talk about when it comes to…
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#gno information!
by Jyl Johnson Pattee on May 17th, 2009 | 18 Comments »
Did you know that moms control 80% of household spending for a whopping 1.7 TRILLION (yah, you "heard" me right, TRILLION) dollars in annual spending. Furthermore, there is somewhere around 86 MILLION moms in the US alone.
What does all this mean? Data supports that moms have influence. And now,…
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Small Businesses: Using Social Media as an Online Marketing Tool
